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Rabia Abdullah

A graduate of IBA Karachi and with a Masters degree in English, I am an avid reader and writer of the language. I worked for 8 years in multinational institutions, before taking a career break to focus on my home and family, while I took up content writing as a hobby and am pursuing it as a passion now.

The importance of outdoor play

The importance of outdoor play

According to experts, kids should spend at least 3 hours outside every day, resulting in random and unstructured play. While I completely agree that this does seem like a massive task for parents today given our busy schedules, the intense heat in summers (Hello Pakistan and Dubai), kids’ addiction to screens and a multitude of…

How does SEO rank affect the sales graph of your eCommerce business?

How does SEO rank affect the sales graph of your eCommerce business?

Many may argue that with the advent of more complex algorithms and trends in the ever-changing world of the internet, SEO has become a thing of the past. However, there is no denying that it still remains as the keyway for businesses to ensure traffic to their website. In today’s world, having a strong online…

Making traveling with toddlers fun

Making traveling with toddlers fun

There is no doubt that traveling with toddlers can be difficult, but with a few simple steps it can be made much easier, and even downright fun most of the time. I am sharing some tips from my own experiences; would love to hear more from you guys! 1. Plan out your travel itinerary thoroughly….